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Author Archives: thyago.henrique

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Why Member Retention Will Define Fitness Industry Growth in 2025–2026

UncategorizedBy thyago.henriqueDecember 17, 2025

The fitness industry is entering a decisive phase. As competition intensifies and member expectations continue to rise, growth can no longer depend solely on new member acquisition.

Fitness Trends for 2025: Mastering Retention for Growth

UncategorizedBy thyago.henriqueDecember 6, 2024

As we look ahead to 2025, the fitness industry is at a pivotal moment. While attracting new members will always be important, the real challenge—and opportunity—lies in retention. For gyms and fitness operators, retaining members is the key to long-term growth, and it’s a trend that will define success in the years to come.

Leveraging Data Analytics to Predict and Reduce Gym Member Churn

UncategorizedBy thyago.henriqueSeptember 10, 2024

In the fitness industry, member retention is a critical factor for sustained success. Data analytics offers a powerful solution to predict and mitigate gym member churn.

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