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Why Member Retention Will Define Fitness Industry Growth in 2025–2026

2025 December 17th

Why Member Retention Will Define Fitness Industry Growth in 2025–2026

The fitness industry is entering a decisive phase. As competition intensifies and member expectations continue to rise, growth can no longer depend solely on new member acquisition.
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2024 August 22rd

InovFitness on a Global Journey: Empowering the Fitness Industry Through Innovation and Collaboration

Over the past few months, our team has been traveling the world, attending key events, ...

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2024 May 16rd

Rewind our 2024

In 2024, we embarked on a journey across various corners of the globe, immersing ourselves in ...

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2024 April 01rd

Membership characteristics in gym membership longevity

The intricate relationship between the price of gym memberships and member retention has long been ...

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